Learn 3 simple steps to integrating social media data. No Hadoop, Java or specialized programming skills required.
Social media won’t replace current sources for intelligence gathering but is a strong complement and can help organizations make better, more informed business decisions. The challenge is in understanding how to incorporate this data, which is quite different in format from the typical data we gather, store and analyze within an Enterprise Data Warehouse, and then process it effectively.
The good news is you don’t need significant investments in new skills or technologies to start leveraging this new source of information. This guide presents three simple steps you can take to make sense of this data in a quick, fast and easy way. No Hadoop, Java or specialized programming skills required.