Product Marketing Manager Data Integration Portfolio

Syncsort Incorporated is a global software company that helps the world’s most successful organizations rethink the economics of their data. Syncsort provides extreme performance for data integration and data protection solutions that transform decision making and deliver more profitable results to over 90% of the Fortune 100 and more than 6,000 customers worldwide.

Job Description:

Seeking an experienced product marketing professional with proven experience in the data integration/management space. Key responsibilities include product messaging/strategy, collateral and presentation creation, sales enablement, market research, and launch management for two portfolio products. The product marketing manager must be extremely strategic with a strong balance of technical, business, analytical, and leadership skills. This high profile role is collaborative in nature, leading cross functional teams internally as well as with business partners.

Key Requirements:

• Experience working for a company focused on data integration/management
• Heavy experience writing white papers and producing creating a wide variety of supportive sales documentation/ presentation, coordinate and speak credibly at webinars/meetings, must be able to speedily produce high quality deliverables that will drive sales
• Experience working very closely with internal sales force to develop solid sales materials, collateral, training sessions and more in order to create leads and help salesforce develop new business and close more deals (sales enablement, solutions marketing, go to market plans/solutions/launches, value propositions).
• Experience working on/in/around go-to-market and launch strategies surrounding database oriented software or database products.
• Product marketing management experience from a B2B technology product/service based standpoint: new product features and benefits, price comparison/competitiveness, product/service viability, usability, sales-worthiness, product planning and lifecycle, maximizing profits and sales revenue, messaging/communications surrounding newly launched products/services.
• Market research experience and experience with related marketing efforts surrounding: product launch, competitive intelligence, product management, product analysis, pricing analysis, feature and benefit analysis, segmentation, partners/alliances, and other related areas as it relates to the development of sales training, sales collateral, sales presentations and webinars.
• Must be able to work closely with and align themselves with sales goals and build relationships with sales team members (domestic, international, and resellers)